Many companies, like Coca-Cola (KO), Walmart (WMT), and Nike (NKE), use agents like Computershare to manage these plans.

Once she owned a few shares, Maya turned on her . How To Buy Stocks Without A Broker | MoneyLion

Maya was tired of the traditional "Wall Street" dance. She wanted to own a piece of her favorite companies—the coffee brand she drank every morning and the tech giant she worked on daily—but she didn't want to pay a middleman for every single trade.

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