Submit your application via the USPTO Trademark Center . TEAS Plus: Approximately $250 per class (most streamlined).
You must file the assignment with the USPTO Assignment Recordation Branch to make the ownership change official. The fee is approximately $40 for the first mark. Comparison of Naming Rights Costs Estimated Cost Federal Filing (Standard) $350 per class USPTO Assignment Filing Fee ZenBusiness Attorney Fees $1,000 – $3,000+ Bitlaw LegalZoom Service ~$649 + fees LegalZoom buying rights to a name
Approximately $350 per class (more flexibility). Submit your application via the USPTO Trademark Center
Conduct a thorough search using the USPTO Trademark Search (formerly TESS) to ensure no similar names exist in your industry class. 000 – $3
Verify the mark is active, not in legal dispute, and that the seller has the legal right to transfer it.