This is a "push" feed where Google surface-level content based on user interests. Articles with high engagement and quality signals (often boosted by social media) can see massive traffic spikes from Discover. 2. Facebook Traffic: The Power of Discovery
Google traffic is primarily "pull" traffic. Users are actively searching for a specific answer, product, or service. GOOGLE AND FACEBOOK TRAFFIC
To rank well, content should be heavily researched and often long-form, sometimes exceeding 2,450 words. This is a "push" feed where Google surface-level