Iphone To — Buy New

is a new category-defying model designed for those who prioritize a slim profile over maximum battery life or advanced camera lenses.

features the A18 chip and physical Camera Control button. It is ideal for those who want Apple Intelligence support but don't need the 120Hz display of the 17 series. Summary Table of 2026 Lineup Base Price Target Audience Standout Feature iPhone 17 Pro Max Power Users 6.9" Screen & 33hr Battery iPhone 17 Pro Go to product viewer dialog for this item. Professionals Pro Camera System iPhone 17 Air Style/Portability 6mm Ultra-thin Design Most Buyers 120Hz Screen & A19 Chip Value Seekers Apple Intelligence support iPhone 17e Budget Shoppers Best "New" Value at 256GB iphone to buy new

As of early 2026, the best new iPhone to buy depends on whether you prioritize the latest professional features, high-end portability, or pure value for your money. Apple's current flagship lineup is led by the , while more affordable entry points like the iPhone 17e Go to product viewer dialog for this item. and the previous-generation Go to product viewer dialog for this item. remain highly competitive options. 1. Best for Most People: Go to product viewer dialog for this item. The Apple iPhone 17 is a new category-defying model designed for those

Includes a triple-lens setup with a 48MP telephoto lens and LiDAR for superior low-light performance and professional video capabilities like ProRes. 3. Best for Portability: iPhone 17 Air Go to product viewer dialog for this item. The iPhone 17 Air Summary Table of 2026 Lineup Base Price Target

is widely considered the best choice for the average buyer in 2026. It strikes a balance between modern performance and a more approachable price point of $799.

At just 6mm thick, it is the thinnest iPhone ever made, providing a refreshing design that reduces hand strain during long periods of use.