– Focused on the "must-dos" of cable television (often called "radio with pictures") and broadcast television.
– A concentrated 3-hour "graduate level" course covering search engine marketing, web analytics, and cross-platform integration. Training Methods
The program is typically structured as a . Participants can take the full program or choose specific daily modules: media buying academy boot camp
Available for approximately $1,350 (early) to $1,650 (standard).
– Strategies for outdoor advertising, B2B, and sponsorships. – Focused on the "must-dos" of cable television
Early registration costs roughly $5,150 , with standard rates at $5,550 .
– Fundamental terminology, research methods, and the evolving role of the media buyer. 350 (early) to $1
While the Media Buying Academy is known for corporate and traditional media focus, other modern alternatives exist: MEDIA BUYING ACADEMY