How to know if you're on a good path - Penelope Trunk Careers Blog
: Good writing surprises people. If you aren't making emotional space to be surprised by your own thoughts, your post will likely feel "on track" but boring. penelope heart
To generate a proper blog post in the style of (who famously writes with "heart" and brutal honesty), you must pivot from generic advice to personal narrative. The "Penelope Trunk" Formula for a Great Blog Post How to know if you're on a good
: Write the post first to see where the idea goes, then craft a "juicy" headline that captures the actual gist of the story. Sample Blog Post Structure (Penelope Heart Style) penelope heart