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: Advertising is projected to surpass consumer spending as the largest revenue category in the industry by 2025, fueled by robust growth in internet ad spending. Core Industry Segments

: In markets like India , nearly one in four consumers now uses only mobile phones for E&M content, completely ditching traditional television. pornostars.xxx

Consumer behavior has pivoted sharply toward convenience, with a significant portion of spending now directed at digital platforms. : Advertising is projected to surpass consumer spending