The central technique shows Rag'n'Bone Man’s face morphing into dozens of diverse people—different ages, races, and life stages.
The official music video for Rag'n'Bone Man's "Human" has over 2 billion views on YouTube. It serves as a visual meditation on the shared fallibility and diverse experiences of the human race. 📽️ Video Breakdown
The visual identity of "Human" is defined by its intimate, direct-to-camera approach.
The "only human" refrain acts as a plea to stop being judgmental of mistakes, recognizing that everyone is flawed.
By morphing different faces, the video highlights a common thread among all people, regardless of their "real problems" or "bad luck".
