Of Fashion - The Language

: Barthes argues that fashion magazines actually construct the meaning of clothes more than the designers do [1, 3].

"Fashion is a language, but it is a language without a speech; it is a language of signs." [1] If you'd like to dive deeper into this topic: The Language of Fashion

or essays within the book (e.g., "The Fashion System") : Barthes argues that fashion magazines actually construct

: He distinguishes between the "garment-as-image" (photography) and the "garment-as-written" (descriptions in magazines) [1, 2]. 3]. "Fashion is a language