T-pain - Up Down (do This All Day) (explicit) Ft. B.o.b -

The video, directed by G. Visuals, received positive attention for its nostalgic aesthetic:

Described the track as a "fantastic collaboration" between T-Pain and B.o.B. T-Pain - Up Down (Do This All Day) (Explicit) ft. B.o.B

The song marked a turning point after a period where T-Pain felt "ridiculed" by the industry for his use of Auto-Tune. By hopping on a "zeitgeisty" DJ Mustard beat, he reaffirmed his place as a master of the melodic hook. It eventually reached status in the United States. The video, directed by G

Check out the official music video to see T-Pain's 90s-inspired tribute and high-energy performance: By hopping on a "zeitgeisty" DJ Mustard beat,

T-Pain - Up Down (Do This All Day) (Official Video) ft. B.o.B YouTube• Nov 19, 2013

Highlighted the song for being "catchy without being corny," noting it had just enough "attitude and bass" to work as a staple strip club anthem.

Fans enjoyed spotting celebrity appearances, including Tyrese Gibson and cast members from Love and Hip Hop: Atlanta . Cultural Significance